By Patricia Curty Versión en Español (Google Translate)
This week, we're taking you on a journey to the heart of glamour in Barcelona – CAMARASA. We had the incredible opportunity to sit down with the owner, Marc Taribó, a true gem in the world of luxury fruiteries.
Behind the Brand: Marc Taribó, a Luxury Fruits Entrepreneur
Marc describes Camarasa Fruits as a business specializing in the premium sale of vegetables, fruits, and gourmet items. Their commitment to quality is upheld through their rigorous Test 10 process, guaranteeing customers access to the finest market offerings, carefully assessed on a daily basis. Moreover, they serve as personalized product consultants, guiding customers to not only the highest-quality selections but also those tailored to individual preferences. Ultimately, their dedication centers on customer satisfaction, making them the driving force behind everything they do.
For Marc, luxury is redefined through his passion for the land and its fruits. Instead of high-end cars, he finds joy in his tractor, tending to his 120-hectare farm, El Solà, nestled in Santa Linya. Every weekend, Marc escapes to his childhood dreamland, where he cares for his small herd of goats and tends to his bee hives, selling their honey. It's a testament to his commitment to authenticity and a deep connection to nature.
Exploring CAMARASA: A Taste of Luxury
As we stepped into CAMARASA, located in the bustling Francesc Macià plaza, we were greeted by an atmosphere of elegance and sophistication. From exotic fruits to gourmet delights, every corner of the store exudes opulence.
Marc's vision for CAMARASA goes beyond providing premium products; it's about offering a unique experience that celebrates the beauty of simplicity and quality. "I believe in the power of authenticity," Marc explains, "and it reflects in every aspect of CAMARASA."
Interview with Marc Taribó: A Visionary Entrepreneur
During our interview, Marc shared his journey of building CAMARASA from the ground up. His dedication to sourcing the finest fruits and gourmet items has earned CAMARASA a reputation for excellence in Barcelona's culinary scene.
"I want people to experience the joy of savoring a perfectly ripe fruit or indulging in a decadent delicacy," Marc expresses. His passion for his craft is palpable, as he describes the meticulous process of curating the store's offerings to ensure unparalleled quality and freshness.
Championing Diversity: Women Leading the Way in Jamón Slicing
The new generation of female ham slicers is catching the attention of the BBC. Until recently, in Spain, the art of thinly slicing ibérico ham legs had been predominantly male-dominated. However, there is a growing number of women entering this profession and making a name for themselves. This is highlighted by the British public broadcaster in a report by Jill Petzinger, detailing the importance of ham slicers in Spain and how it's a highly competitive sector where women are increasingly taking a prominent place. Specific success stories such as Raquel Acosta, a globally renowned female ham slicer with her own company, the gender parity at Cinco Jotas, or even the story of a migrant from Equatorial Guinea who has found success slicing ibérico ham at a luxury restaurant, are cited.
The report notes that the term "cortadora" (female ham slicer) wasn't traditionally used for women but rather for the machine that did the slicing. However, it emphasizes that this has changed with more women entering the restaurant and service sectors, with some becoming prominent figures in the field. It highlights the case of Raquel Acosta, one of the most recognized female ham slicers, who started by peeling potatoes in a restaurant and has since won numerous competitions, participated in over 250 events worldwide, and even sliced ham for Robert de Niro. She now runs her own company with an all-female slicing team.
Moreover, the British broadcaster also focuses on the well-known ham company, Cinco Jotas, which employs 100 ham slicers at its factory in Huelva, with a gender parity of 50 women and 50 men. It also mentions the story of María Reyes Mangue, a migrant from Guinea Equatorial who, after arriving in Galicia without papers or a job, managed to become a professional slicer at a high-end restaurant in Madrid, as well as Eva María García, a ham slicer in London.
Our visit to CAMARASA was a testament to Marc Taribó's commitment to redefining luxury through authenticity and passion. As we bid farewell to this oasis of elegance, we're reminded that true luxury lies not in material possessions but in the simple pleasures of life – a philosophy embodied by Marc and his extraordinary vision for CAMARASA.
Stay tuned for more adventures with Poderosas And The City! Until next time, stay fabulous!
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